Red Light Management

TOUR MARKETING MANAGER:

Primary duties include developing, implementing and evaluating marketing and ticketing strategies focused on a variety of audiences with a primary goal of selling tickets and maximizing marketing budgets. Working with managers, agents, ticketing vendors and national and local marketing individuals to build timelines, organize & execute artist specific marketing including but not limited to digital, radio, tv, print and outdoor.

This position is based in Nashville, TN.

SPECIFIC RESPONSIBILITIES:

• Oversee event marketing budgets
• Establish announce & on sale dates and send weekly calendar updates to all team members
• Communicate with managers, agents, promoters and ticketing personnel
• Direct & oversee the development & implementation of tour creative materials
• Work with digital team for online marketing initiatives, social media & email campaigns as they relate to the tour
• Track local & national media demonstrating value of paid, promotional, and PR tactics for end of tour sponsor recaps
• Direct and plan promotional projects in sync with PR efforts to maximize exposure for the tour nationally and in local markets.
• Coordinate fulfillment of sponsor requirements as they relate to the tour
• Create marketing & ticketing letters for each tour
• Coordinate presale and on sale timelines and communicate to appropriate parties
• Review ticket counts daily and address markets which need attention
• Review holds routinely to ensure availability and to maximize sales potential

CANDIDATE REQUIREMENTS & QUALIFICATIONS:

• Previous experience in marketing live entertainment
• Excellent organization & communication skills
• Ability to prioritize and multi-task efficiently
• Solid knowledge of market and media buying, planning, digital marketing & social media marketing
• Ability to establish and maintain effective working relationships with managers, agents, promoters and ticketing vendors as well as local marketing and ticketing teams
• Ability to plan, organize, and oversee the implementation of advertising, promotion, and publicity programs
• Ability to work long, irregular hours as needed
• Ability to work with limited supervision and with multiple individuals in a fast paced environment

Please submit cover letter and resume to marketingrlm@redlightmanagement.com

The Digital Marketing Coordinator position requires a high level of attention to detail, excellent copy editing skills, and organization. You will work with our managers and our Digital Marketing team to coordinate the successful execution of various campaigns across all digital channels. You will be helping to market tours, recorded music, artist merch and other projects. Success in this position requires excellent time management, the ability to work in a fast-paced, rapidly changing environment, a high level of comfort navigating all personality types and work-styles and most importantly a passion for music. This job is fueled by creativity, innovation, ambition, organization and excellent problem-solving abilities.

Job Functions:

• Represent our artists on social media by helping to create and share content on all platforms to promote new music, touring and meet all other promotional needs. You should be a social media native and familiar with how Meta, X, YouTube and other platforms work. This requires an extremely high level of detail and
• Help provide reporting / insights / analytics for clients and managers that track audience growth and measure results.
• Help maintain the Red Light Management website news and artist roster.
• Compile reports and manage schedules for the digital team and managers
• Submit support tickets to various digital platforms on behalf of clients and managers.
• Be able to communicate and work closely with the rest of the digital team, artists, managers, labels, agents and promoters to help ensure seamless execution of marketing campaigns.
• Help to maintain artist website news and tour date listings.
• Schedule and announce tour dates as needed across platforms.
• Draft email marketing newsletters
• Make adjustments and reformat digital marketing assets using image editing software (Photoshop etc.)
• Stay informed about emerging trends and technology
• Work to support the digital strategy department by helping to compile reports, presentations and updates that keep our clients and managers informed.

Skills/Abilities:

• Knowledge of all major digital marketing channels for artists, social channels, features and a general understanding of the digital artist marketing eco-system.
• Self-motivated, detail-oriented, able to multitask and meet tight deadlines.
• A passion for learning new skills in real time. You should be comfortable with using available online resources and tutorials to help hone your skills.
• Ability to work effectively both independently and with other team members.
• Strong written, verbal and interpersonal communication skills.
• Excellent copywriting skills.
• Passion for working in music across genres.
• Basic knowledge of Photoshop or equivalent image editing software required – the more experience you have with visual content creation is a major plus!
• Experience building decks and presentations using Powerpoint or Keynote
• Comfortable using Excel and/or Airtable.
• Ability to handle multiple projects and operate effectively in a fast paced environment.

Experience:

• Requires attention to detail and accuracy along with the ability to stay self-motivated and deliver on tasks with little supervision.
• Requires the ability to reason and foster decision making skills while working through day-to-day work solutions
• Flexible and willing to adapt to non-standard working hours due to the nature of the music industry.
• Broad knowledge and passion for music and pop culture

Salary range for this role is $55-$65k per year, commensurate with experience. Standard benefits include medical, dental, vision, life, disability, and 401k employer matching.

Email resume and cover letter to careers@redlightmanagement.com.

Marketing & Creative Manager (Los Angeles)

Silverback Music and Red Light Management are looking for an experienced marketing & creative manager to report to senior managers for an established music roster and record label.

• Knowledge and a passion for music of all genres particularly alternative, hip hop and reggae.
• Manage creative and marketing asset development for tours, single/album releases, merch, festivals
• Graphic design, video editing, project management, and social media experience.
• Experience working with high profile artists. Minimum 3+ years in a similar role, at a music management company or label.
• This role requires exceptional attention to detail, excellent organizational and analytical skills, and the ability to prioritize and multitask in a fast-paced environment.
• This position is full-time and based out of Los Angeles, CA but open to remote work.

 RESPONSIBILITIES / JOB FUNCTIONS:

• Creative Project Management
  • Coordinate with illustrators, designers, animators and video editors to create high quality digital content, show posters, tour art, merch designs, album covers, etc.
• Graphic Design & Content Creation
  • Work to create visually appealing graphics and videos for use on social media, tour assets, music releases, merch, etc.
• Merchandise
  • Coordinate with artists merchandise partners
  • Help Manage e-commerce stores, help to create tour merch lines, review and analyze sales and inventory
• Social Media Management
  • Execute social plans and roll out strategy to drive engagement goals
  • Manage weekly social media post schedules across various platforms and accounts
• Digital Management
  • Update websites, build email newsletters, interface with third party digital marketing companies

QUALIFIED CANDIDATES SHOULD MEET THE FOLLOWING CRITERIA:

• Graphic design and video editing skills to help create ongoing content for marketing assets and materials
• Creative and forward-thinking marketing ideas
• Excellent time management and multitasking skills
• Excellent written, verbal, organizational, and interpersonal communication skills
• Must be punctual, proactive, reliable, detail-oriented, organized, self-motivated, and resourceful
• Ability to keep track of many ongoing projects with strong attention to detail and excellent follow through
• Ability to work independently and prioritize multiple tasks with strict deadlines

JOB REQUIREMENTS:

• BA/BS degree preferred
• Strong proficiency in Adobe suite
• Knowledge of Dropbox and Google Docs/Spreadsheets
• Understanding of the digital landscape (trends, DSPs, understanding of all major how social platforms function and the appropriate content strategy for each)

Salary Range: $70,000 – $90,000